Romanian Pavilion
Yeosu, Korea

Yeosu Expo Pavilion

Yeosu Expo Pavilion

Yeosu Expo Pavilion

Augmented Reality

Expo 2012 opened on May 12 in the southern coastal town of Yeosu, approximately 455 kilometers south of Seoul. 

The expo site for 80 exhibition halls stretched out alongside the sea with promenades and exhibit spaces extending to the island of Odongdo and the seawalls.

 

Agency: Graffiti BBDO, Production: Stage Expert
Programming: Samu Bence, Andrej Boleslavsky, Nicola Pavone, Ádám Horváth

The Living Ocean and Coast

The Living Ocean and Coast

The Living Ocean and Coast

Explores shapes and colours

Windows facing the sea – The application consists of 3 groups of 6 large displays each displaying representative images from the Danube Delta and the Black Sea coast.
The user receives additional details on the screen he is in front of. Thus, the information ‘follows’ you as you go through the scene.

The potter’s wheel – The user can model with his free hand a clay pot exposed on the screen as he would do it in a traditional way. The vessel can then be decorated with popular motifs from the Dobrogea area and displayed (soon) on the pavilion’s website.

Dance like me – On a screen you can see four people in national costumes. When a user reports, they start dancing, and he is cut and transposed in real time in the Dobrogean scene. The application practically invites you to dance.
Virtual wardrobe – It is a fitting room, a display that exhibits pieces of popular wear. The user sees himself in a rural scene where he can try on various elements of male and female clothing.