Centrul Filia
VDG
We are all responsible
We are all responsible
We are all responsible
The campaign aims to uncover the prejudices
Filia, an NGO that fights for women’s rights, wanted to address the problem of violence against women in Romania. We created a campaign that involved the public and specifically targeted different groups like grandparents, police officers, bodyguards, judges, friends, and colleagues.
Gendered violence campaign
Gendered violence campaign
Gendered violence campaign
The campaign used straightforward messaging to bridge gaps and uncover various biases, attitudes, and reactions. The campaign’s website features 20 videos where participants (both active and passive) share their stories of violence against women, presenting three different scenarios.